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Nov 23, 2024
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TVRA 134 - Media Appreciation (ARTD) (R only)
A survey course to introduce and discuss various audiovisual communication forms and review examples of media presentations from television, radio, motion pictures, and photography. Assessment Level(s): ENGL 101 /ENGL 101A , READ 120 . Three hours each week. Formerly TR 104.
3 semester hours
Course Outcomes: Upon course completion, a student will be able to:
- Identify the significant characteristics of print journalism, newspapers, magazines, broadcast and cable television, motion pictures, advertising and public relations.
- Analyze the influence of print journalism, newspapers, magazines, broadcast and cable television, motion pictures, advertising and public relations on today’s society.
- Define the terms “mass communication” and “mass media.”
- Describe the parts of the communication cycle.
- Comprehend the primary functions of mass communications in society.
- Distinguish different types of noise in mass communication.
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